medical ppc Archives

Google v Bing – how should you split your internet marketing efforts?

Rod Solar2024-02-22T21:30:15+00:00Generating Awareness|

What a great question. Given Google's domination of the search engine market, it's not one we often discuss. Everyone pretty much understands that ignoring Google is a terrible idea. But how should you consider Bing, Google's closest competitor in your marketing efforts?

SEO, PPC, or Social Marketing: What generates more healthcare enquiries?

Rod Solar2021-10-21T10:43:40+01:00Generating Awareness|

In healthcare marketing, is SEO, PPC, or Social Media Marketing better for your practice? Which type of marketing generates more healthcare enquiries? More...

Professional services keywords amongst the 20 most expensive keywords in Google Adwords [infographic]

Rod Solar2021-10-15T13:59:16+01:00Generating Awareness|

Professional services keywords: Infographic showing top 20 keyword categories in Google Adwords including many professional service keywords...

The 6 ways to grow your practice, clinic or hospital

Rod Solar2024-02-13T12:29:26+00:00Uncategorized|

Marketing your medical business from lead generation to getting more patient referrals. Visit us to start growing your business today...

Yorkshire Eye Hospital increases sales by 103% (Case Study)

Rod Solar2021-10-04T16:49:02+01:00Case Study|

At the time of the engagement, Yorkshire Eye Hospital was a private ophthalmology hospital that wanted to get serious about laser eye surgery. They wanted to increase their leads, their conversion rates and their levels of customer service.