We are a UK SEO company built specifically for healthcare practices, clinics and private hospitals

Search engine optimisation (SEO) is the most cost-effective method of getting visitors to your website in the long-term. Did you know that 57% of internet users search the web every day (1) and that 46% of daily searches are for info on products and services? (2)

For private practices, clinics, and private hospitals ranking high on search engines is no longer optional, it’s critical

70% of the links search engine users click on are organic – not paid (3) and 60% of all organic clicks go to the top three organic search results (4). In fact, 75% of users never scroll past the first page of search results.(5)

How your healthcare business can rank higher in search engine results

The number 1 thing you need to know about SEO is that it is no where near as complicated as many SEO experts would have you believe. In fact, optimising your website for search engines involves three main steps:

1. Technical: Design a website that search engines can crawl through frequently and easily
2. Content: Continuously create compelling content that is worthy of getting links from authoritative websites
3. Keywords: Strategically include relevant and popular keyword phrases throughout your content

How to engage us to improve your search engine rankings and get more qualified visitors to your website

Request a free website audit

The first step is to ask us to perform a free website audit. This audit will contain an objective score calculated on your current website’s usability, conversion ability, search engine optimisation, authority, and social media integration.

Commission a search engine strategy and competitive analysis of your website and social media profiles

If you’d like us to optimise your website for search engines, we can plan an informed search engine strategy and online competitive analysis. This comprehensive document identifies the keyword phrases that your prospective visitors will use to find your website, how to improve your content using SEO best practices, and an analysis of how you are performing online against your online competitors – in search and in social media.

Ask us to help you write compelling healthcare content

We can guide your content development efforts by providing an web-analytics-informed editorial plan and a monthly topic lists for static pages and blog posts. We can also provide copywriting services and graphic design to wrap your content in visitor-friendly content aimed at converting more visitors into enquires.

Together, we can write and SEO anywhere from 5 to 20 new pages of new static or blog content every month. Why so many? Because the more keyword-rick content we generate, the more search engines will find you. Companies that blog have 434% more indexed pages in search engines and 97% more inbound links. And websites with more indexed pages get 236% more enquiries. (6)

Have us evaluate your healthcare content on a monthly basis

1. Send your content to us and we’ll review it for conversion and score it for SEO.
2. We optimise your content to rank for the keyword phrases for which you are competing. And, if you’re on a budget and prefer to use our recommendations to edit the content yourself.
3. We scour your website, the web at large, and social media for relevant link building.
4. We send your content back to you for editorial approval, to be implemented by your or your webmaster, or us.

Because we’re healthcare marketers first, and SEOs second – our healthcare internet marketing specialists enjoy considerable advantages and over 10 years of experience in understanding what your visitors are looking for when they’re seeking medical or healthcare information online.

1. Marketshare Hitslink.com, October 2010
2. SRI, October 2010
3. MarketingSherpa, February 2007
4. MarketingSherpa, February 2007
5. Marketshare Hitslink.com, October 2010
6. Hubspot, State of Inbound Marketing Lead Generation Report 2010