Who is the most challenging group to convert for vision correction?

We recently had a great conversation on LinkedIn that I wanted to invite you to join: Who would you say is the most challenging group to convert for vision correction?

I’ve got my opinion. From a commercial standpoint, I think it’s the 40–45-year-old myopes. They’re not quite presbyopic yet, but they hesitate because they fear losing their ability to read up close after treatment.

I’m curious—what do you think? How do you approach this group in your practice?

Take a look at the responses from some of your colleagues below. 👇

Valerio Bo
Refractive surgeon

Bojan Kozomara
Cataract and Refractive Surgeon

Francesco Carones
Refractive surgeon

Tina Khanam
Refractive, Cataract & Cornea Surgeon

Bijan Farpour
Co-Fondateur et Médecin responsable Vision Laser

Florian Tobias Alwin
Cataract and Refractive Surgeon

Purvi Thomson
Head of Optometry

Romesh Angunawela
Vision Correction Surgeon

Aanchal Gupta
Laser Refractive and Cataract Surgeon

Andrzej Dmitriew
Cataract and Refractive Eye Surgeon

Masara Laginaf
Consultant Corneal, Cataract and Refractive Surgeon

Nino Kobakhidze
Cataract and Refractive Surgeon, Glaucoma Specialist

Now, what about you? After hearing from some of your colleagues, do you agree with their insights? Have you encountered similar challenges, or do you have a different perspective?

Every patient group presents unique hurdles, and the way we approach them can make all the difference.

NOTE: The best way to answer that nagging question about practice growth or marketing or patient volume in the back of your mind is to book a free 15-minute compatibility call. Get some options and go away with a clear idea of what’s possible.

About the author

Rod Solar
Founder & Scalable Business Advisor / fCMO

Rod Solar is a co-founder of LiveseySolar and a Scalable Business Advisor for its customers. Rod mentors and coaches eye surgery business CEOs/Founders and their leadership teams to triple their sales, double their profit, and achieve their “ideal exit”.

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Meet our Co-Founders

We’re passionate about helping leaders of high-quality, growth-minded practice owners double their practice revenue

Rod Solar

Founder & Scalable Business Advisor

For over 20 years, I’ve helped ophthalmology entrepreneurs scale their private practices. I specialise in doubling revenue within three years by offering a proven framework, hands-on experience, and a team of experts who implement what works. We take the guesswork out of growth and scale, so you can focus on delivering exceptional patient care while maximising the value of your business.

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LiveseySolar completely transformed the way we were approaching this… We’ve gone from having just the dream of having a practice to having a practice up and running with people making inquiries and booking for procedures… It’s extremely pleasing. We feel lucky we connected with LiveseySolar.

— Dr Matthew Russell, MBChB, FRANZCO, specialist ophthalmic surgeon and founder of VSON and OKKO

Laura Livesey

Founder & CEO

I’m the co-founder & CEO of LiveseySolar. I’ve developed powerful eye surgery marketing systems that increase patient volumes and profits for doctors, clinics, and hospitals, since 1997.

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Rod and Laura know as much about marketing surgery to patients as I know about performing it. They are an expert in the field of laser eye surgery marketing. They know this industry inside out. I believe that they could help many companies in a variety of areas including marketing materials, sales training and marketing support for doctors.

— Prof. Dan Reinstein, MD MA FRSC DABO, founder of the London Vision Clinic, UK