Communication Skills: 9 Tips for Listening like You Care
Communication Skills: 9 Tips for Listening like You Care Effective and empathetic listening is one of the most important ...
FAQ: What businesses see the best sales training results?
Your success as a result of sales training and return on investment is dependent on several factors. Some organisations will experience a huge difference in results after the sales training, while others will achieve a more modest return on investment.
Healthcare consultation skills: The Importance of Dominant Buying Motives
Finding out the emotional or Dominant Buying Motives of our prospects is sometimes not enough to make a sale. We must not only discover why our prospects would purchase, but what would prevent them from becoming a patient as well.
Healthcare website design: landing page development and optimisation
Most healthcare websites have no landing pages at all. So we thought it would be a good idea to write this post, summarising some really good information to give you an idea of what a landing page is, why you need them, and how to go about making and optimisation them.
Healthcare consultation: Why people buy – How to ask questions that reveal the answer
Healthcare Consultation: How to ask questions that reveal why people buy Why do people buy elective healthcare services? They ...
Healthcare market positioning: 50 questions to answer
This blog post contains 50 questions that will help you determine your market positioning. We use these questions in what we call a positioning workshop that we conduct with key leadership team members. With the answers, we develop a report that guides marketing communications decision making for future corporate communications materials.
Healthcare consultations: how to manage them for results
Healthcare consultations: in this post, I explain our 3 Act process on managing a consultation professionally, and for maximum conversion rate.
The 3 Acts of the Perfect Telephone Sales Call
Healthcare telephone sales: How top sales performers sell a story to convert callers into appointments... click through to learn more...
ROI and healthcare telephone sales training
ROI and other financial impacts of training your healthcare telephone sales people. Call us to help you work out your potential return on investment today.
Watchdog slams Optical Express healthcare marketing practices
Optical Express's laser eye surgery healthcare marketing practices slammed by BBC Watchdog - Reactions on Twitter and traditional news media.
